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University Outreach & Brand Visibility Campaign
Education Marketing / Brand Awareness
Expanded VideoTrack’s presence through university partnerships and targeted outreach programs.
⭐ Description
Designed and executed university-focused campaigns to promote VideoTrack across major academic institutions. Built relationships with faculty, training coordinators, and student bodies. Leveraged MailChimp email marketing, LinkedIn networking, webinars, and in-person visits to drive awareness and engagement. Achieved a 40% uplift in brand visibility among students and educators.
✨ Built partnerships with colleges & universities
✨ Designed student-focused messaging and demo sessions
✨ Increased brand visibility by 40% through digital + on-ground initiatives
✨ Strengthened leads through webinars, email campaigns, and LinkedIn outreach